Creating a tech explainer newsletter in plain English makes complex topics easy to grasp. This guide provides step-by-step tutorials for clear communication, helping you engage a wider audience with simple explanations.
What is Plain-English Tech Explaining?
Plain-English tech explaining is all about making technology simple. It means using everyday words. You avoid fancy tech terms.
The goal is to help people understand new things. It’s like explaining how a car works to a kid. You don’t use engine codes.
You talk about the wheels and the steering wheel.
This is super important today. Technology touches almost everything we do. From our phones to our homes, it’s all around us.
But it can feel confusing. Many people are scared of tech. They think it’s too hard for them.
A plain-English approach changes that. It opens doors for everyone.
Think about a time you heard a tech word you didn’t know. Maybe it made you feel left out. Or maybe you just nodded along.
Plain-English tech explaining stops that feeling. It builds confidence. It helps people use tech better.
It also makes them feel more in control.
Why Start a Tech Explainer Newsletter?
Starting a newsletter is a great way to share knowledge. You can reach many people. You can build a community.
When you focus on plain English, you help more people. This is what makes a tech explainer newsletter special.
Imagine sharing tips on how to use your phone better. Or explaining what a Wi-Fi password really does. You can help parents understand online safety for their kids.
You can help older folks connect with family online. The possibilities are endless.
A newsletter also helps you. When you explain things simply, you learn them better yourself. You become a trusted source.
People will look forward to your emails. They will share them with friends. This builds your own reputation too.
It’s also a great way to stay current. The tech world moves fast. By explaining things, you have to learn them.
You’ll be ahead of the curve. And you’ll bring your readers along with you.
Newsletter Basics: What You Need
Tools: You need a way to send emails. Many free or low-cost services exist. Think Mailchimp, ConvertKit, or Substack.
Audience: Who are you talking to? Beginners? People who want to learn one thing?
Content Plan: What topics will you cover? How often will you send emails?
Step 1: Find Your Niche and Audience
Before you write, think about who you want to help. Are you talking to complete beginners? Or maybe people who know a little?
This choice is key. It shapes how you write.
For example, if your audience is older adults, you might focus on how to video call. You’d use big text. You’d explain buttons clearly.
If your audience is busy parents, you might talk about app safety. You’d focus on quick tips.
I remember trying to explain cloud storage to my aunt. She just blinked. She thought it was about weather.
So I stopped. I thought about her. She loves looking at photos.
I told her, “It’s like a digital photo album. You can put all your pictures there. Then you can see them from any device.” That clicked!
Finding your niche helps a lot. You don’t have to explain everything. You can pick one area.
Maybe it’s smartphones. Or maybe it’s smart home gadgets. Or perhaps it’s just using your computer better.
Questions to Ask Yourself:
- What tech topics do I enjoy explaining?
- Who struggles most with these topics?
- What problem can I solve for them with my newsletter?
Once you know your audience, you know their pain points. You know what they don’t understand. This is your starting point.
Your newsletter will fill that gap.
Step 2: Choose Your Newsletter Platform
Next, you need a place to send your emails from. This is your newsletter platform. Many options are available.
Some are free to start. Others have more features as you grow.
Substack is popular for writers. It’s easy to set up. You can even make money from subscriptions.
Mailchimp is well-known. It’s good for sending emails and building lists. ConvertKit is loved by creators.
It offers good tools for growing an audience.
For plain-English tech explaining, simplicity is best. You want a platform that lets you write and send easily. You don’t need super complex features at first.
Focus on getting your words out there.
Platform Quick Look
- Substack: Easy to start, great for community.
- Mailchimp: Good all-around, many features.
- ConvertKit: Powerful for creators, good automation.
- MailerLite: Simple and cost-effective.
Pick one that feels right for you. Try out their free plans. See which one you like using.
The most important thing is that it helps you send emails.
Step 3: Plan Your First Few Emails
Don’t just start writing randomly. Think about a series of topics. This makes your newsletter flow better.
It also helps your readers. They know what to expect.
For a tech explainer newsletter, you could start with common terms. Or you could tackle a single popular device. For instance, a series on “Your Smartphone Made Simple.”
Email 1: What is an App? (Basic definition, how to find and install one)
Email 2: Understanding Your Phone’s Settings. (Quick guide to Wi-Fi, Bluetooth)
Email 3: Keeping Your Phone Safe. (Simple password tips, what is a virus)
Email 4: Taking and Sharing Photos. (Basic camera use, how to send a pic)
This kind of structure is helpful. It builds knowledge step-by-step. It also gives you a clear path forward.
You won’t feel stuck.
I once saw a newsletter about gardening. They started with planting one type of flower. Then they moved to another.
They didn’t overwhelm people. They made it a journey. That’s the idea for tech too.
Step 4: Write in Plain English
This is the heart of your newsletter. Your words must be clear. They must be simple.
Here are the rules to follow:
Use Short Sentences: Aim for one idea per sentence. Keep sentences short. About 10-15 words is a good goal.
Use Common Words: Swap big words for small ones. “Utilize” becomes “use.” “Communicate” becomes “talk” or “share.”
Explain Jargon: If you must use a tech word, explain it right away. For example, “A firewall is like a guard for your computer.”
Active Voice: Say “The user clicked the button.” Don’t say “The button was clicked by the user.” It’s more direct.
Be Specific: Instead of “make it better,” say “make it faster” or “make it easier to find.”
Tell Stories: Use real-life examples. Talk about problems people have. Show them how tech can help.
I was writing about VPNs for a group. They kept saying “encrypted tunnel.” It sounded scary and confusing. I changed it.
I said, “A VPN is like sending your internet data through a private, secret pipe. No one else can see what’s inside.” That made more sense.
Simple Word Swaps
- Instead of: Facilitate -> Use: Help
- Instead of: Demonstrate -> Use: Show
- Instead of: Approximately -> Use: About
- Instead of: Sufficient -> Use: Enough
- Instead of: Subsequently -> Use: Then
Read your writing aloud. Does it sound natural? Does it sound like you’re talking to a friend?
If it sounds stiff, simplify it more.
Step 5: Structure Your Emails for Readability
People often skim emails. You need to make your points easy to see. Use clear headings and lists.
Use Headings (H2, H3): Break up long text. This guides the reader. It helps them find what they need.
Use Bullet Points (
- ): Lists are great for steps or features. They are easy to read quickly.
- Catchy Subject Line: Make them want to open it.
- Greeting: Friendly and personal.
- Introduction: What this email is about.
- Main Content: Broken into clear sections with headings.
- Key Takeaways: Bullet points or bold text.
- Call to Action (Optional): Ask a question, suggest they try something.
- Closing: Friendly sign-off.
Use Bold Text (): Highlight key words or phrases. Don’t bold too much, though. It can be distracting.
Short Paragraphs: Keep paragraphs to 2-3 sentences. This creates white space. It makes the page less scary.
Visual Breaks: Use horizontal lines or different background colors for special tips. This breaks up the text flow.
I once received a newsletter with one giant block of text. I couldn’t get through it. It felt like homework.
When I write, I imagine the reader is tired. I want to make it easy for them. Short sentences and clear breaks are my secret weapons.
Email Structure Checklist
Step 6: Add Real-World Context and Examples
Technology doesn’t exist in a vacuum. It’s used in homes, at work, and for fun. Show your readers how it fits into their lives.
For example, when explaining smart thermostats, don’t just say what they do. Talk about how they can save money on heating bills in winter. Or how they keep a home cool in summer.
Mention the U.S. climate. That makes it relatable.
When explaining online shopping, talk about buying groceries. Or ordering gifts for birthdays. These are common activities.
They show the practical side of tech.
I remember helping my dad set up online banking. He was worried about fraud. I explained it like a secure store.
“It’s like going to a bank branch, but online. They have special locks and guards for your money.” That helped him feel safer.
Use examples from your own life or things you’ve observed. If you saw a friend struggle with something, turn it into a helpful tip for your readers. This builds trust.
Contextual Example: Smart Lights
Normal Use: You want to turn on a light. You flip a switch.
Smart Use: You can say “Hey Google, turn on the living room lights.” Or, your lights can turn on at sunset automatically.
Why it Matters: Saves energy. Makes your home feel safer. Adds a bit of modern comfort.
Step 7: What This Means for You (The Reader)
Your newsletter isn’t just information. It’s about empowering your readers. Clearly state what they can do.
What should they expect?
When it’s normal: Let readers know when something is common. Like a phone slowing down over time. Or a new app update changing things slightly.
This reduces worry.
When to worry: Explain clear signs that something is wrong. Like suspicious emails asking for personal info. Or a device acting very strangely.
Simple Checks: Give them easy tasks. “Try restarting your device.” Or “Check your password.” These are quick wins.
For instance, if you’re explaining software updates, you can say: “Updates usually make things better. They fix bugs and add features. If an update causes a small glitch, try restarting your computer.
If it’s a big problem, there might be a fix coming soon.”
This approach builds confidence. It teaches readers to be proactive. It shows you care about their experience.
Step 8: Quick Fixes and Tips (Use Sparingly)
While the focus is on explaining, sometimes quick tips are helpful. These should be very simple. And directly related to your explanation.
For example, if you explain how to clear browser cache, you can add a tip:
Quick Tip: If websites load slowly, clearing your browser’s cache often helps. Here’s how to do it on Chrome.
Or if you discuss managing email inbox:
Quick Tip: Try unsubscribing from newsletters you don’t read. It cuts down clutter fast.
Tip Box: Managing Notifications
Problem: Your phone buzzes all the time.
Simple Tip: Go into your phone’s settings. Find “Notifications.” Turn off alerts for apps you don’t need to hear from right away. Your peace of mind will thank you!
The key is to keep these tips brief. They should reinforce the lesson. They shouldn’t be complex fixes.
Step 9: Frequently Asked Questions (FAQs)
Anticipate what your readers will ask. This shows you understand their confusion. It also makes your content more useful.
What if I don’t understand a tech word even after you explain it?
That’s okay! Tech can be tricky. Feel free to reply to the email and ask me to explain it again.
Or ask for a different example. I’m here to help.
How often should I expect new emails from this newsletter?
I plan to send emails . I’ll always try to give you a heads-up if the schedule changes.
Can I share this newsletter with my friends or family?
Yes, absolutely! Please do. If you know someone who would find these simple tech tips helpful, please forward this email or share the signup link.
I want to reach as many people as possible.
What’s the difference between the internet and Wi-Fi?
Think of the internet as the big network that connects computers worldwide. Wi-Fi is a way to connect to that network wirelessly in your home or office. It’s like the road (internet) and the wireless car signal (Wi-Fi) that gets you onto it.
Is it safe to click on links in emails?
You should always be careful. If an email looks suspicious or asks for personal information, don’t click. Legitimate companies usually don’t ask for sensitive data via email.
If you’re unsure, go directly to the company’s website instead of clicking the link.
What is “the cloud” for, really?
The “cloud” just means storing and accessing data over the internet, instead of on your own computer’s hard drive. It’s like a digital locker. You can put your photos, documents, or music there.
Then you can get to them from any device with internet access. It’s great for backup and sharing.
How can I make my computer run faster?
A few simple things can help. Restarting your computer regularly is key. Also, close programs you aren’t using.
Make sure you have enough free space on your hard drive. Sometimes, just a good old reboot does wonders!
Another Question: What is a “firewall”?
A firewall is like a security guard for your computer network. It watches incoming and outgoing internet traffic. It decides whether to allow or block specific traffic based on a defined set of security rules.
Think of it as a gatekeeper protecting your digital home.
Step 10: Conclusion: Keep it Simple, Keep it Clear
Creating a plain-English tech explainer newsletter is a rewarding journey. By focusing on clarity, your readers will feel empowered. They’ll understand technology better.
They’ll use it with more confidence. Remember, simple words build big understanding. Keep writing, keep explaining, and keep helping people connect with tech.
},
},
},
},
},
},
} ] }

Leave a Reply